120 Reasons To Live: Superchunk

Nothing did more to further the cause of Alternative Nation-building than 120 Minutes, MTV’s Sunday-night video showcase of non-mainstream acts. For nearly two decades, the program spanned musical eras from ’80s college rock to ’00s indie, with grunge, Britpop, punk, industrial, electronica and more in between. MAGNET raids the vaults to resurrect our 120 favorite and unjustly forgotten videos from the show’s classic era.

#115: Superchunk “Driveway To Driveway”

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Once again we stretch the elastic boundaries of what constitutes 120 Minutes‘ “classic era” to include this 1994 video from Chapel Hill, N.C.’s Superchunk, but we do so in order to point out two things:
1) This clip for “Driveway To Driveway” puts the lie to our earlier notion that indie rock killed 120 Minutes by not making videos. The more likely explanation is that Viacom/MTV didn’t see much business sense in airing promotional videos by indie labels such as Matador (let’s please not get into this any further).
2) Mac-and-Laura breakup album Foolish proved that Superchunk could do more than the pogoing pop/punk of “Slack Motherfucker”; that it might be a band that survived your college years; that it was every bit as “important” as Pavement even though the group rarely got more than an acknowledgment of workmanlike accomplishment from the press box.

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2 Comments

  1. baconfat
    Posted July 3, 2012 at 2:39 pm | Permalink

    yeah but “foolish” wasn’t on matador; it was on merge.

  2. Merge5
    Posted July 4, 2012 at 10:13 pm | Permalink

    Watched 120 minutes weeks in a row just to see this video. So happy when they released Clouding up your Visual Field. The Fishin’ video rulz!